People always ask me how the syndication of press releases and book-marking your blog in many of the social book-marking sites can possibly generate traffic for your site. The other day I submitted a press release to thousands of online sources for a client. As part of my regular routine, I then put the release up on their web site. Not 20 minutes later they had a new comment on that press release:
“I found your site on Technorati and read a few of your other posts. Keep up the good work. I just added your RSS feed to my Google News Reader. I’m looking forward to reading more from you.” So do these strategies work? You bet they do! Below are a few link-building strategies for you to use in your own business to help generate traffic for your site.
1. Social Book-Marking Sites
Social Media book-marking is the strategy used in the story above. It’s also usually the quickest way to get your content read. Use social book-marking sites like Digg, Delicious, Reddit and Technorati to bookmark your own blogs. Make sure to write an attention grabbing headline and use appropriate keywords so that people searching for your particular topic and/ or product will be able to find you. As the story above shows, this is a simple way to create a loyal fan base.
2. Comment on Other Blogs in Your Industry
Find relevant successful blogs in your particular niche that you can comment on. If you find a blog that already has a loyal fan base, become a part of their community and you can tap into that fan base. Start leaving comments on the blogs with a link back to your web site (or blog). Engaging with these relevant blogs is a great way to get noticed. It can also lead to valuable links back to your site. Just like with any other conversation, join in and share your opinion; however, make sure you present both you and your company in the best light possible by leaving relevant comments that will actually help others in your niche.
3. Article Syndication Sites
Start writing relevant articles about your niche and syndicate them. There a ton of these article syndication sites out there, some that we use and suggest are ezinearticles.com, articlemarketer.com, submityourarticle.com, and articlebase.com.
Each of these sites allow you to have a byline at the bottom of your article so if someone reads your article and likes what they see they can visit your site for more information.
Submitting your article to these types of sites does several things. One benefit is that it allows you to get your information out there (through RSS feeds) on thousands of web sites and can lead to your content being referenced in other posts and articles. Also, make sure to always include your web address in your author byline because each time your article is picked up on a site, it provides a link back to your site, thus generating highly targeted traffic to your web site and also raising your search engine rankings through your increased number of link-backs.
Another simple hint: In your byline give the reader a reason to visit your web site. For example, “Want to find more insider secrets to successfully grow your business and increase profits? Check out www.yourwebsitehere.com for a free copy of Top 10 secrets to gaining ridiculous income in 6 months.” (Not to mention if they go and sign-up, then they’re on your mailing list!)
Conclusion:
Remember, if you don’t take the time to tell people about you and your business then no one will ever know what they’re missing!
Known as the “Online Celebrity Producer,” Lindsay Glass helps her clients tell their stories in the online world. Lindsay began freelance writing in 2000 and soon after launched her own PR firm that thrived by offering an in-your-face “Guaranteed PR” that was one of the first of its type in the nation. She is now a founding partner of DNG Media Group, LLC. For more information, please visit http://www.dngmediagroup.com.
Copyright (c) 2008 Lindsay Glass
If you have an interest in increasing your website traffic and search engine optimization, then you would know that building backlinks to your website is one of the most important keys for success.
Here are 5 insider tactics for getting links to your website in a jiffy:
1. Blog Commenting
Find high trafficked blogs and make comments on the posts. Link back to your website in the posts. But be sure not to just spam the blogs with mindless comments, contribute something useful as most blogs moderate comments before they go ‘live’.
2. Forum Posting
This is another tactic for leveraging on high trafficked sites. Many forums on the Internet receive thousands of visitors per day. Do you think you can tap into some of this traffic? You bet you can! Create a nice signature file with a link back to your site and you can get some juicy, fresh backlinks as well as getting tons of targeted visitors.
3. Article Submission
This is another deadly link building strategy! Submitting articles on article directories allows you to leverage on their high Page Rank. For best results, submit multiple articles promoting your website, and don’t forget to make your links anchor text links.
4. Wikipedia
You can get some hot links to your site just by editing Wikipedia pages that are relevant to your business or product. Not to mention, Wikipedia is also a great source of 100% free traffic!
5. Cross-Linking
Do you have a network of blogs or websites? Cross-link your websites to each other to get some instant links for virtually no work at all!
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Anyone that owns a website knows that backlinking is one of the easiest and quickest ways to get traffic to your site and its another very important part in the SEO equation. Basically its a link “back” to one of your sites or pages. Its a very simple and easy project to accomplish. It also plays a large part in PR (page rank). Backlinking can be done in several ways but I’m going to list one of the easiest ways in my opinion. This is done by going to a blog or a website with a “comment” area. And with in the comment area there are usually 4 sub-areas. Those areas are Name, Email address (which is usually never published), Website URL, and Comment. The most important area here is the comment and URL options. In the URL option you would put the name of the site you would like to ultimately “promote”. And in the comment section it would be ideal for you to put in a little comment reply about the persons blog post. By posting a comment thats relevant to whatever the author is talking about you show a certain interest, and for the other people visiting that certain post, you will also peak their interest. So traffic so far is coming from two directions, author of the post, and visitors of the post. The other way you get traffic by leaving backlinks is when a search engine picks up on it and indexes it on its search engine.
I know this sounds like a lot of work, and it can be time consuming but the outcome will be well worth your time and energy. This piece of software is considered freeware (absolutely %100 FREE), and its very efficient in what it is supposed to do. If I had to do a quick review I would give it 4 out of 5 stars. The software can be found online, search for Real Link Finder. Theres only two things you really need to do to get this started. First off you have to download it, its a pretty small piece of software so it wont take that long to download it. Secondly you will sign up to receive a free key, this will be sent to your email address so please be sure to enter in a VALID email address. While your waiting for the key to arrive, install the program some place where you will be able to find it, preferably your desktop and if it asks “would you like to place this on the start menu” you can also say yes so that. Once you receive your key, open the program and put it in the “unlock key” area on the program.
You will also find a readme.txt in the folder you downloaded the program into. Your more than welcome to read through this for a quick start guide. Its all really easy to follow and pretty self explanatory but just so you understand everything I’m going to do a quick walk through.
1 Type your keywords here: You can type virtually ANY keyword here that you want. It can be something relevant to your site, or not. It doesn’t really matter as long as you have some knowledge about the keyword you are picking.
2 Number of existing blog comments per post: Pick 5 to start out with. This will ONLY bring up blogs that have 5 comments or more. If you cant find any with 5 then you can choose 4 comments per blog.
3 Number of blogs to search: Use 100 as a default every time you do this.
4 You will see three buttons; Find Stop & Next. Press find to start searching for blogs.
5 Authors Name (your name), Authors email (your email), Web link (the site you want to promote). While the program is finding blogs you can go ahead and fill this info out. The “Fill Fields” button is for when you come to a blog/site, this button will automatically insert your name, email address and URL.
Blogs matching your request: Obviously this is the search results for the keyword(s) you selected. You can click any of those links *once* and in the pane below it will show a quick preview. If you decide you don’t want to leave a comment, then don’t worry about. Go onto the next link. Once your finished with all the links simply press the “next” button and it’ll scan through all the blogs again and find you more results.
The “nofollow” option is a really great option to have on this program. Many blogs use the “nofollow” tag which prevents search engines from seeing your link in the comment. Obviously if your backlinking, the whole purpose is for people to see your links so you will get traffic. This program allows you to select yes or no options for the “nofollow” results. I have mine set on yes. ***Note: When finding blogs to backlink on please make a quality comment. It will make you look better as a commenter. And on top of that SPAMMING is not allowed in this program. Even if it was allowed who’s to say the Author would even keep a SPAMMY comment as opposed to a quality comment? He/She probably wouldn’t and then it would defeat the purpose of this project. ***End Note. If you take anywhere from 30 min to 1 hour out of your day to do this program you will see significant results almost immediately. I knew I was going to be writing this blog so just to make a honest statement I did 1 hours worth of backlinks this way, and received multiple comments and emails from the Authors and visitors of the blog with in minutes.
One last thing before I end this article. Here are a few MORE ways to use backlinks to your advantage:
* Submitting your link/site to directories
* Press Releases
* Signature links in forums
* Signature link in emails
* Write articles or reviews for people and include your website URL
* Link Exchanges
* Blogroll (wordpress)
* Comment virtually anywhere online that has a “your home page” option
Thats just a few. Theres hundreds of other ways. I hope you enjoy the software and get the same amount of pleasure out of it as I have over the last few months. Use it and use it a lot, you will definitely with out a doubt get more traffic coming to your websites. Thanks for reading!
This author is a proud member of http://searchenginemarketingpro.biz Feel free to distribute this article in any way or form as long as you include this resource box.